Cowboy Mouth is a boutique creative consulting agency located in New York, NY & Nashville, Tennessee that is dedicated to bridging the worlds of music and fashion through compelling and innovative solutions that step outside the norm

 

Candace Svoma has spent the last eight years as a professional music industry pocket-knife and creative at companies like Amazon Music, Universal Music Group, Warner Music Group, Vinyl Ranch and COLORTEST Merch

Candace oversaw direct deal music licensing for nearly 400 indie labels during her time at Amazon Music, managing contract negotiations and guiding indies to success in their partnership with the Amazon Music Platform.

Previously, Candace worked at Universal Music Group’s artist services arm, Bravado, managing product, merchandise and creative for bands like The Rolling Stones, Queen, RUN DMC, Bob Marley, The Beach Boys, and Selena Gomez.

Collectively, she oversaw over 60 clients during her time at COLORTEST including Kacey Musgraves, My Morning Jacket, Tyler Childers, and Maren Morris quadrupling company revenue which made a boutique agency a force to be reckoned with as a competitor to major merchandising services.

All the while holding down the corporate 9-5 positions, Candace worked closely alongside Vinyl Ranch CEO David Wrangler consulting on artist and merch collaborations, producing Vinyl Ranch sponsored parties, and helping Vinyl Ranch grow into the alt-country bespoke behemoth of dance parties, country merch and irreverent memes that it is today.

With a passion for the indies and championing up-and-coming artists, she leans into her non-linear career path that led her from contract law, to fashion, to the music industry to provide professional and creative services for indie and legacy artists alike.